Chanel watches are the epitome of sophisticated elegance, where timeless design meets Swiss precision. Chanel introduced its first timepiece in 1987 – the iconic Première – and has since become one of the most prestigious luxury brands in haute horlogerie. With its roots in Coco Chanel’s revolutionary fashion house, Chanel’s watches reflect the same bold aesthetics and uncompromising quality that transformed women’s style in the 20th century.
Chanel seamlessly blends traditional watchmaking with modern innovation and cutting-edge materials. This is especially evident in the J12 – the first high-performance ceramic watch, launched in 2000 and instantly recognized as a design classic. With standout models like the Boy·Friend and Code Coco, Chanel continues to push boundaries in both technical craftsmanship and visual expression.
Since 1993, Chanel has operated its own watchmaking workshop in La Chaux-de-Fonds, at the heart of the Swiss watch industry. Here, the brand develops and manufactures its own in-house movements, including COSC-certified calibres such as Calibre 1, Calibre 3, and Calibre 5 – a testament to Chanel’s serious commitment to fine watchmaking.
Chanel ambassadors
Chanel watches are worn by some of the world’s most influential style icons – from supermodels and movie stars to artists and cultural figures. Brand ambassadors such as Keira Knightley, Lily-Rose Depp, and Margot Robbie embody Chanel’s blend of contemporary and classic sophistication.
Chanel watch prices
Chanel watch prices are adjusted periodically, influenced by material costs, inflation, and exclusivity strategy. TheWatchAgency.com always offers updated and often discounted prices on Chanel watches. You can browse the full selection through the navigation menu on the left.